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Crazy Rumors

Crazy Rumors are wonderfully colourful and flavourful vegan lip balms from the USA with BIG personality!
Established over 15 years ago, the exceptional 100% natural lip care is still handmade in small batches for the purest and freshest balms. Clean, tasty and ethical, the balms include super moisturising delights like Certified Organic Shea Butter + soothing Jojoba oil. The mouth-watering flavours are sourced from fruits, vegetables and spices – no synthetic lab created flavours in here, ever. Nature creates it all, and what’s better than that?
The range includes 12 flavoured balms and 3 Hibiskiss tinted balms for a pop of colour. There’s something for everyone: Mild to Wild, we’ve got you covered!

Learn more about Crazy Rumors

Our story:
Brooklynites Edie + Brian Himmel started experimenting with delish flavoured lip balms back in 2003 with one goal in mind: combining wholesome, high quality ingredients with creative, intriguing and super cool flavours. There were many 3am experiments to craft the perfect lip balm. This quickly soon turned into our obsession! If it wasn’t perfect, it wouldn’t make the cut! It was trying, tiring and challenging but we were determined to make it happen. After what seemed like endless nights, we had finally done it. We were beyond elated and couldn’t wait to share our recipe with the world. Creamy butter like goodness with just the right amount of coat. And just like that, our first baby – Crazy Rumors – was born!

We’re still whipping up our tasty, award winning, handcrafted lip treats. Did you know we make everything in small batches? Small batches = fresh balms! All locally made in Atlanta, GA USA!

Fun flavours without the fake stuff:
We make everything with super moisturizing delights like Certified Organic Shea Butter + Soothing Jojoba oil. Available in a wide array of tasty flavours, all sourced from plants, fruit and vegetables – no synthetic lab created flavours in here, ever! Always free from GMO’s, parabens and gluten! Nature creates it all, and what’s better than that?

Outstanding Quality:
We are so proud to say our superior lip balms are rated 5 stars across the board! Super rich, creamy + dreamy. Never oily, thin or waxy, just the perfect blend of clean, vegan and mostly organic ingredients. Get ready for one lip loving experience!

Certified Cruelty Free:
You can use our products in good conscience. All our products have the Leaping Bunny seal of approval from Cruelty Free International. For more information about the standards we meet visit


Crazy Rumors
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