Why Waste Cosmetics. We've designed a range of beauty tools that lets you get more from your cosmetics.
Our vision stems from the desire to pare back, strip down, and waste less: we have focused on creating a range of beauty tools that absorb less and give more.
After a lifetime of using various cosmetics and tanning products one thing became abundantly clear, the amount of waste, due to poor product design. Much of the cosmetics that are bought get soaked up by traditionally designed cosmetic tools. In some cases, as much as 50% is wasted, resulting in the frustration of spending a lot more than is necessary. A creative solution was needed and thus Barely was born.